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Give a message and a free magazine

Bloomberg Business Week

Bloomberg Business Week

Here’s a different promotional campaign that uses a not-so-subtle motivational message to help your adult child leave home.

Bloomberg Business Week is offering parents gift cards to present to their boomerang kids for 12 free issues of magazine.  Whether reading the publication will actually help any of those “kids” get jobs in unknown but the messages are certainly loud and clear about the parents’ viewpoint.

The cards come in a variety of designs so they can be offered by siblings, significant others, friends, and relatives.


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